The Most Profitable Profession - Part 2
Below you’ll find Part 1of this article. Read that first.
The second fact of business that you need to know is: you can only make money if you do something other people don’t want to do themselves.
Think about it. You could do the drycleaning yourself, but you don’t want to be in that business so you outsource it. A lot of people feel the same way so drycleaners do pretty well on the whole.
That’s just the way an economy works.
The saying goes “if you want to make a living, do something others want to do, if you want to make a fortune, done something NOBODY wants to do”.
So The more undesirable a thing is to do…by definition the more people are willing to pay for it.
In other words the more you do something that’s a real pain in the butt for others, the more money you’ll make.
Let’s see how this applies to what we said about sales being the highest paid profession once you get good at it.
What is the kind of sales people HATE doing the most?
Answer: Door to door sales.
The fact is nobody really does door to door sales anymore but Girlscouts and Boyscouts and other kids trying to make some money to fund their extracurricullar activities.
Now this is really going to flip your lid.
Did you know that these Girl Scouts and Boy Scouts who really hustle bring in about $500-$1,000
in sales per week! And they only work evenings. Imagine what would happen if you did it full time!
The reason is because nobody else wants to do door to door sales, so there is virtually no competition.
A face to face interaction is free (if you’re on foot) and has the most powerful impact on the prosepect than anything else really can accomplish. Letters get thrown away, phone calls get hung up on, but it’s a lot harder to slam a door in someone’s actual face.
It’s no wonder that the very few people who do go knocking on doors for a living are often making up upwards of $1,000 per day.
Door to door sales are powerful and the field is completely wide open.
Now I know what you’re thinking. You don’t want to do door to door sales either.
But consider a few things. It’s not necessarily residential door to door sales. It’s also business to business.
It means doors of businesses, churches, government agencies, and anywhere a possible buyer can be found
Also consider that you don’t even need to do it yourself.
You can hire kids or whoever you want to do the job for you. Their work pays for itself. You could even pay them on a commission only basis.
All you really need to get started is a product and you will need to sell the salespeople you’ll hire on the idea of doing the job for you.
In the next post let’s talk about how this might work in a real life example.
